SPX Blueprint

Brand Identity
Print Collateral
Social Media

2025

SPX Blueprint is a New-York based company that specialises in Consultancy, Development, Design and Construction. The brand identity is personable, while still retaining a strong, bold, sleek, and clean aesthetic. SPX Blueprint blends strategy, design, and construction to transform your real estate projects into stunning realities. From expert consulting to complete ground-up construction, our precise and innovative solutions are crafted to meet your unique needs.

They wanted the brand to make people feel confident, supported, and empowered. In an industry often marked by inefficiency and complexity, SPX Blueprint strives to bring clarity, transparency, and bold innovation, helping clients feel secure and inspired as we navigate the challenges of design and construction together.

The tone of voice is confident, approachable, and transparent. The aim is to communicate with authority while remaining friendly and down-to-earth, ensuring clients feel reassured and comfortable.

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